
Visual Identity, Website & Marketing Materials
As Oy Lumi
As Oy Lumi
Lumi is a Scandinavian-inspired residential development built by Skånno that required a refined and sophisticated brand identity to match its premium quality. The goal was to create a visually striking, well-crafted, and insightful design system that aligned with the developer’s brand while ensuring a distinct identity for the housing project.
Project Brief
As a new entrant in the real estate development market, the client wanted to establish credibility and appear as a serious, trustworthy developer from the start. The branding needed to convey professionalism, attention to detail, and a sense of high-end Scandinavian aesthetics.
The project included:
Visual Identity – A carefully designed logo and branding system that felt both modern and timeless.
Website – A sleek and engaging web presence to showcase the development.
Marketing Materials – A full suite of promotional assets to support sales efforts.
Interestingly, the developer loved the logo so much that they decided to use it as their company brand as well, reinforcing its strong and credible visual impact.







